Freelance Digital Artist with over seven years of experience in the gaming and entertainment industries. Previously served as the Art Director for Shadowman: Darque Legacy, an action-horror game set in New Orleans.
With a solid foundation in design principles across 2D and 3D, I also hold a Bachelor of Creative Tech: Game Art.
I have a deep passion for video games, horror, the creative process, fostering healthy collaboration, and delivering impactful design.
Enquiries to shereefiala@gmail.com
Links | www.linktr.ee/shereefiala
Developed key art, promotional 2D & 3D graphics, and store content for internal and publishing
Cross-collaborated with marketing team, stakeholders, and creative depts to ensure the delivery of assets that consistently meet high standards of quality.
Concept Art Management:
- Hired and onboarded internal concept artists
- Managed team organisation, briefs and reviews
- Collaborated and coordinated across dev, design, 3D, anim, narrative & marketing teams
- Managed external concept art tasks, briefs and feedback
- Produced character and creature concepts and established creative vision for environments, contributed to thematic and visual ideas, established game art style
- Provided daily feedback on all art, illustration and marketing content in production
- Built style guides, moodboards and collaborated with designers and team to solve creative problems
Concept Team Management
- Hired, onboarded and managed team of 9 internal concept artists
- Delivering feedback, briefing managing tasks and scheduling
- Building team infrastructure for reviewing, pipeline and process
- Fostering healthy and collaborative team culture
- Pitched and organised team events and opportunities for career growth